I’m a VP, Creative Director at Digitas North America in Boston, currently leading the creative work for CVS Pharmacy’s Beauty and Photo lines of business.
With over 13 years experience, I know that standout creative begins with big conceptual thinking that becomes shaped and honed by craft. I understand the importance of finding strategic insights, developing brand narratives, and applying disciplined design principles. The result has been award-winning work that’s beautifully executed and solves real business problems.
Prior to Ditgitas, I was at R/GA and BBDO, leading design and creative for popular brands like Corona, Grey Goose, Jim Beam, SC Johnson, Capital One, Novartis and more.
I often find my of my inspiration outside the office, using my creativity in a variety of artistic venues: latin dancing with my Bachata team, designing wedding invites, re-furbing vintage furniture, and baking a mean banana bread.